How many hashtags on tiktok
On TikTok, the number of hashtags used has a significant impact on post visibility and interactivity. Here's a brief guide on how to best use tags:
1. Number of labels
- Optimal scope: 3 to 5 tags per post are generally recommended. This scope strikes a balance between relevance and discoverability.
- Maximum limit: TikTok’s title allows up to 100 characters, including hashtags. While there is no strict limit on the number of tags, using too many tags can clutter your post and reduce its effectiveness.
2. Label type
- Popular tags: Using currently popular tags increases the chances of your content being seen by a larger audience.
- Field-specific tags: Add tags related to the content or field to more accurately attract audiences interested in the topic.
- Branded Tags: Use custom or branded tags to promote a specific campaign or challenge.
3. Best Practices
- Relevance: Make sure the tags you use are relevant to the video content. Misleading labels can lead to negative interactions.
- Popular with Specific: Combine popular hashtags with more targeted ones to reach a broader yet precise audience.
- Avoid overuse: Don’t clutter your posts with tags. Focus on quality and relevance, not quantity.
By strategically using a mix of relevant and popular hashtags, you can help increase the reach and interactivity of your content on TikTok.
There is no fixed upper limit on the number of hashtags you can use on TikTok. However, there are a few important things to note:
1. Moderate use: Although TikTok does not explicitly limit the number of hashtags, too many hashtags may have a negative impact on the display of content. Excessive use of hashtags may make it difficult for AI algorithms to classify content, which may affect the playback effect of the video.
2. Character limit: TikTok's hashtags will be counted towards the total number of characters in the subtitle, and the upper limit of the word count for the entire subtitle (including hashtags) is 150 characters. Therefore, when adding hashtags, you need to consider the length of the overall subtitle to ensure that you do not exceed this limit.
3. Strategic use: In order to use hashtags more effectively, it is recommended to adopt a strategy of combining large, medium, and small hashtags. For example, you can choose some large hashtags with more than 1 million search results, some medium hashtags with more than 100,000, and some small hashtags with more than 10,000. Such a combination helps balance the exposure of the hashtags and the display effect of the content.
In summary, although TikTok does not have a clear limit on the number of hashtags, it is recommended that users be moderate when using hashtags and consider using strategic combinations to increase the visibility and engagement of content. At the same time, be careful not to exceed the character limit of the subtitles.
Please note that the above information may change over time, and it is recommended to refer to the latest official guidelines or community best practices when using TikTok.
