TikTok analytics tools are an important resource designed to help users gain in-depth understanding and evaluation of their TikTok account performance, content effectiveness, and market trends. These tools include not only TikTok's own analytics features, but also a variety of third-party data analysis platforms. Here are some of the main TikTok analytics tools and their features:
TikTok provides Pro account users with built-in data analysis tools, allowing them to view key metrics and performance of their accounts.
- Data Overview: View data such as total video views, number of fans, likes, comments, and shares.
- Video Analysis: Monitor video trends and playback volume to understand which videos are most popular.
- Fan Portrait: Analyze the active time and geographical distribution of fans to better formulate content strategies.
- Live Analysis: View relevant metrics of live broadcasts, such as number of viewers, likes, comments, and revenue.
How to use:
2. On the profile page, tap the three dots in the upper right corner to go to "Settings and Privacy".
3. Select "Analysis" in "Account" to view data analysis.
2. Third-party data analysis tools
In addition to TikTok's own analysis tools, there are many third-party data analysis platforms that provide more extensive and in-depth data analysis services.
1. Chaodianyoushu
- Features: Help sellers quickly understand market trends, discover popular products, and monitor competing stores in real time.
- Functions: data export, industry trend analysis, product and store data analysis, live streaming analysis, etc.
2. Pentos
- Features: Supports tracking and analysis of videos and music, suitable for beginners.
- Functions: Monitor talents and popular videos, content trend analysis, song, challenge and content tag analysis, etc.
- Note: Only supports English, with a small coverage.
3. Analisa
- Features: Provides comprehensive blogger and talent data analysis.
- Functions: keyword analysis, historical data analysis (dating back to six months ago), blogger activity comprehensive report, fan authenticity evaluation, engagement, content and competitor analysis, etc.
- Note: Only supports English, divided into free version and paid version.
4. Tikstats
- Features: Provides various statistics on TikTok, such as the number of fans, likes, comments, and shares.
- Functions: User analysis, content analysis, and competitor analysis, supporting daily, weekly, and monthly data reports.
III. Usage suggestions
- Choose the right tool: Choose a comprehensive and easy-to-use analysis tool based on personal needs and budget.
- Check data regularly: Analyze data regularly to adjust content strategies and optimize account performance in a timely manner.
- Combined with actual conditions: Based on data analysis, combined with actual conditions and market demand, formulate more accurate content strategies and promotion plans.
By using these TikTok analysis tools, users can better understand their performance on TikTok, discover market opportunities, and enhance the influence and commercial value of their accounts.
TikTok analytics tools are an important resource designed to help users gain in-depth understanding and evaluation of their TikTok account performance, content effectiveness, and market trends. These tools include not only TikTok's own analytics features, but also a variety of third-party data analysis platforms. Here are some of the main TikTok analytics tools and their features:
1. TikTok built-in analytics tools
TikTok provides Pro account users with built-in data analysis tools, allowing them to view key metrics and performance of their accounts.
Main features include:
- Data Overview: View total video views, number of fans, likes, comments, and shares, etc.
- Video Analysis: Monitor video trends and playback volume to understand which videos are most popular.
- Fan Portrait: Analyze the active time and geographical distribution of fans to better formulate content strategies.
- Live Analysis: View relevant metrics of live broadcasts, such as number of viewers, likes, comments, and revenue.
How to use:
1. Switch to a TikTok Pro account.
2. On the profile page, tap the three dots in the upper right corner to go to "Settings and Privacy".
3. Select "Analysis" in "Account" to view data analysis.
2. Third-party data analysis tools
In addition to TikTok's own analysis tools, there are many third-party data analysis platforms that provide more extensive and in-depth data analysis services.
1. Chaodianyoushu
- Features: Help sellers quickly understand market trends, discover popular products, and monitor competing stores in real time.
- Functions: data export, industry trend analysis, product and store data analysis, live streaming analysis, etc.
2. Pentos
- Features: Supports tracking and analysis of videos and music, suitable for beginners.
- Functions: Monitor talents and popular videos, content trend analysis, song, challenge and content tag analysis, etc.
- Note: Only supports English, with a small coverage.
3. Analisa
- Features: Provides comprehensive blogger and talent data analysis.
- Functions: keyword analysis, historical data analysis (dating back to six months ago), blogger activity comprehensive report, fan authenticity evaluation, engagement, content and competitor analysis, etc.
- Note: Only supports English, divided into free version and paid version.
4. Tikstats
- Features: Provides various statistics on TikTok, such as the number of fans, likes, comments, and shares.
- Functions: User analysis, content analysis, and competitor analysis, supporting daily, weekly, and monthly data reports.
III. Usage suggestions
- Choose the right tool: Choose a comprehensive and easy-to-use analysis tool based on personal needs and budget.
- Check data regularly: Analyze data regularly to adjust content strategies and optimize account performance in a timely manner.
- Combined with actual conditions: Based on data analysis, combined with actual conditions and market demand, formulate more accurate content strategies and promotion plans.
By using these TikTok analysis tools, users can better understand their performance on TikTok, discover market opportunities, and enhance the influence and commercial value of their accounts.