TikTok seller USA 2025

You can become a TikTok seller USA by joining TikTok Shop, where you start selling products right on the app. With around 500,000 sellers already active in the USA, you just need to meet some basic requirements, register, and verify your details before listing your items. TikTok offers perks like free shipping rewards, coupons, and extra visibility for new sellers. Whether you run a business or want to sell as an individual, TikTok makes it simple to get started as a tiktok seller usa.

Key Takeaways

• You can start selling on TikTok Shop by signing up, verifying your ID, linking a bank account, and listing your products.

• Both individuals and businesses can sell on TikTok, but each must meet specific document and age requirements.

• TikTok offers new sellers perks like lower fees and extra visibility to help grow their shops quickly.

• Individual sellers manage their own inventory and customer service, while business sellers get advanced tools and can add team members.

• No minimum followers are needed to open a shop, but creators and affiliates need at least 5,000 followers to join.

Become a TikTok Seller USA

Quick Start Steps

Ready to start your journey as a tiktok seller usa? You can get up and running on tiktok shop in just a few steps. Here’s how you can do it:

1. Sign Up on TikTok Shop Seller Center
   Go to the TikTok Shop Seller Center and create your account. You can use your existing tiktok account or make a new one just for selling.

2. Submit Your Documents
   Upload your identification and business documents. If you want to sell as an individual, you need a U.S. passport, driver’s license, or proof of legal residency. For business sellers, you must provide your company registration details and business certificate.

3. Wait for Verification
   After you submit your documents, your account will be reviewed. Usually, this takes about 48 hours. If there’s a problem, tiktok will send you an email with instructions to fix it. If you don’t hear back in 72 hours, you should contact support.

4. Add Your Bank Account
   Link your bank account so you can get paid. Make sure the bank details match your registration information.

5. List Your Products
   Once you get approved, you can start adding products to your tiktok shop. Use clear photos and honest descriptions to attract buyers.

💡 Tip: The whole process is pretty quick. Most new tiktok shop seller accounts get approved in about two days, so you can start selling fast!

Main Requirements

Before you become a tiktok seller usa, you need to meet some basic requirements. These rules help keep the tiktok shop safe and fair for everyone. Check out the table below to see what you need, whether you’re an individual or a business:

You also need to follow a few more rules to stay in good standing as a tiktok shop seller:

• You must be at least 18 years old.

• Age verification is required. You can do this with a selfie and your ID, a credit card check, or facial age estimation.

• You must follow tiktok’s community standards and content guidelines. Always be honest and clear about your products.

• If you break the rules, tiktok can remove your content, restrict your account, or even suspend you.

• Stay updated on tiktok’s policies. They can change, and you need to keep up to avoid problems.

📝 Note: You don’t need a minimum number of followers to become a tiktok seller usa. Anyone who meets the requirements can open a shop and start selling.

TikTok Shop Seller Types

When you join tiktok shop, you can choose from different seller types. Each type has its own rules, benefits, and challenges. Let’s break down what you need to know before you pick the best fit for you.

Individual Sellers

If you want to sell on your own, you can sign up as an individual seller. This is a great choice if you’re just starting out or want to keep things simple. You only need your personal ID, legal name, and address. You’ll use your own bank account and fill out a W-9 form with your Social Security Number or Tax ID.

Here’s what you get as an individual seller:

• You reach a huge audience on tiktok.

• You get help from the tiktok shop support team.

• You can build your own business and earn money over time.

But you also have some responsibilities:

• You handle your own inventory, shipping, and customer service.

• You must follow all tax rules and collect sales tax when needed.

• You pay a commission fee of about 5% to 8% for each sale.

• You can only have one shop per account.

📝 Tip: Make sure your product descriptions are clear and your shipping is on time. This helps you avoid penalties and keeps your customers happy.

Business Sellers

If you run a company or want to grow bigger, you can register as a business seller. You’ll need more documents, like your business registration, EIN, and a business bank account. Business sellers can add team members to help manage the shop. You also get advanced tools for tracking sales and handling lots of orders.

Here’s a quick look at the main differences:

Business sellers must also keep up with more tax rules. You need to check your tax obligations in every state you sell to. Many businesses use special software to help with taxes and compliance.

Creators & Affiliates

If you love making videos, you can join as a tiktok shop creator or affiliate. You need at least 5,000 followers, be 18 or older, and live in the USA. You’ll switch your account to a business account to share affiliate links. As a creator, you can earn money by promoting products in your videos or live streams.

To get started:

1. Open the tiktok app and go to your profile.

2. Tap the menu, then Settings and Privacy.

3. Tap Manage account and switch to a business account.

Creators and affiliates help brands reach more people. You can earn commissions for every sale made through your links. This is a fun way to turn your content into income!

Set Up a TikTok Shop

Getting started with your own tiktok shop is easier than you might think. You just need to follow a few steps, gather the right documents, and pay attention to some important details. Let’s walk through the process so you can set up a tiktok shop and start selling to millions of users.

Register on Seller Center

You begin by visiting the TikTok Shop Seller Center website. This is where you manage everything for your shop. You’ll choose if you want to sign up as an individual or a business. The Seller Center will guide you through each step.

Here’s what you need to prepare:

• For individuals: Your legal name, date of birth, address, and a government-issued ID like a US passport or driver’s license.

• For businesses: Your company registration info, business type, company name, Employer Identification Number (EIN), and sometimes details about the owners.

• A shop name that matches your business and follows TikTok’s rules.

• Accurate bank account details for payouts.

• Tax information, such as a W9 form with your TIN, EIN, or SSN.

📝 Tip: Double-check that your name and bank account details match your documents. Mismatched info is one of the most common reasons for delays.

Verification Process

After you register, you’ll go through the seller verification requirements. TikTok checks your documents to make sure everything is correct and legal. This step helps keep the tiktok shop safe for everyone.

Here’s how the verification process usually works:

1. Submit your documents and information in the Seller Center.

2. TikTok reviews your application. This can take up to 48 hours.

3. If there’s a problem, TikTok will ask you to fix it. Common issues include blurry document scans, mismatched names, or missing info.

4. Once approved, you’ll get a confirmation and can move to the next step.

⚠️ Watch out: Don’t upload blurry or incomplete documents. Make sure your information is accurate and matches everywhere. If you skip steps or rush, you might have to start over.

Link Bank Account

You need to link a bank account to get paid from your tiktok shop. Use a personal account if you’re an individual seller, or a business account if you registered as a company. The name on your bank account must match your registration details.

• Enter your bank name and account number in the Seller Center.

• Double-check for typos or errors.

• If you use the wrong account or the names don’t match, TikTok may delay your payments or reject your application.

💡 Tip: Always use a US-based bank account. Unsupported banks or countries can block your registration.

Add Products

Now comes the fun part—adding your products! You do this in the Seller Center. Upload clear photos, write honest descriptions, and set your prices. TikTok will review your products before they go live.

Here’s a simple checklist to help you:

1. Switch your TikTok profile to a Business Account if you haven’t already.

2. Register for a TikTok Shop Seller Account and complete all seller verification requirements.

3. Connect your TikTok Business Account to the Seller Center.

4. Add your products with photos, prices, and detailed descriptions.

5. Submit your products for review. Approval usually takes one to two days.

6. Once approved, your products appear in your tiktok shop and you can start tagging them in your videos.

🛒 Pro Tip: If you use platforms like Shopify, you can connect them to TikTok Shop to make managing your products even easier.

New Seller Incentives

When you set up a tiktok shop and reach “Active” status, you can get special perks. New sellers in the USA enjoy a reduced referral fee—just 2% plus $0.30 per order for the first 60 days. This discount helps you keep more of your earnings while you build your shop. The offer applies to your first $500,000 in sales if you become active between April 1, 2024, and October 31, 2024.

🎉 Good to Know: These incentives make it easier for you to start selling and grow your business on tiktok shop.

Setting up your shop takes a little effort, but TikTok gives you the tools and support you need. Just follow each step, pay attention to the details, and you’ll be ready to reach new customers in no time.

Eligibility & Documents for TikTok Shop

Age & Residency

You need to meet some basic age and residency rules before you can open your TikTok Shop. Here’s what you should know:

• You must be at least 18 years old.

• You need to show proof you live in the USA. This could be a U.S. passport, driver’s license, or another legal document.

• Individual sellers must provide a government-issued ID that matches your TikTok Shop account, plus your Social Security Number (SSN) or Individual Taxpayer Identification Number (ITIN).

• Business sellers need to submit business registration documents, an Employer Identification Number (EIN), and a business license.

• All your documents and images must be clear and easy to read.

📝 Tip: Always double-check your documents before uploading. Blurry or mismatched info can slow down your approval.

Business Certificates

If you want to sell as a business, you need real business certificates from a U.S. government agency. You’ll also need to provide your company registration details, business type, company name, and EIN. Make sure your business documents are up to date and match your TikTok Shop registration. TikTok only accepts authentic, government-issued certificates.

Account Standing

Your TikTok account must be in good standing. This means you can’t have any violations of TikTok’s Community Guidelines. You need to finish the registration and verification steps, upload all required documents, and link your bank account. If you plan to sell restricted products like electronics, toys, or beauty items, you must upload extra documents such as safety labels, ingredient lists, and compliance photos. TikTok checks these carefully. If you don’t follow the rules, your listings can get removed or your account can be restricted.

🚩 Note: You don’t need a minimum number of followers to open a TikTok Shop. However, if you want to join as an affiliate or creator, you may need at least 5,000 followers and a public video in the last 28 days. Always keep your account honest and up to date to avoid problems.

You can become a TikTok seller in the USA by signing up, verifying your info, linking your bank, and listing your products. TikTok Shop gives you cool perks like shoppable videos, a huge audience, and easy in-app checkout.

• You get tools for product discovery, live shopping, and creator partnerships.

• Experts like Avenue Z and TikTok Shop Services can help you set up and grow fast.

🚀 Ready to start? Explore TikTok Shop and see how far your business can go!

FAQ

How long does TikTok Shop approval take?

Most sellers get approved in about 48 hours. Sometimes, TikTok may need more time if your documents are unclear. You can check your status in the Seller Center.

🕒 Tip: Double-check your info before you submit. This helps speed up approval.

Can you sell on TikTok Shop without a business?

Yes, you can! You can sign up as an individual seller. You just need a valid U.S. ID and a bank account. You do not need a registered business.

What products can you sell on TikTok Shop?

You can sell many things, like clothes, beauty items, and gadgets. TikTok does not allow some products, such as weapons or fake goods. Always check TikTok’s product guidelines before you list anything.

Do you need followers to open a TikTok Shop?

No, you do not need any followers to open a shop. Anyone who meets the requirements can start selling. If you want to join as an affiliate or creator, you need at least 5,000 followers.

See Also

Top Trending TikTok Products Selling Fast Across America

EchoTik Supports Sellers After TikTok Shop Indonesia Closure

social searcher api