7 Steps to Add TikTok Shop Links to Videos

    ·July 8, 2024
    ·4 min read

    Of course you can! Here’s a beginner’s step-by-step guide on how to add a TikTok Shop link to your videos:

    1. Set up your TikTok Shop

    Before adding a store link, make sure you already have a TikTok Shop account. This includes:

    - Registering your business and verifying your account.

    - Setting up your product catalog.

    2. Switch to a Business Account

    If you haven’t already, switch your TikTok account to a business account:

    - Go to your profile and tap on the three dots in the top right corner.

    - Select “Manage Account.”

    - Tap on “Switch to Business Account” and follow the prompts.

    3. Create your product listing

    In your TikTok Shop dashboard:

    - Add the products you want to sell by filling in details like product name, description, price, and uploading images.

    - Make sure your products comply with TikTok’s commerce policies.

    4. Link your TikTok Shop to your profile

    Integrate your store with your TikTok profile:

    - Go to your TikTok profile and tap on “Edit Profile.”

    - Add your TikTok store link in the website section.

    5. Create engaging content

    Create a video that highlights your product:

    - Use TikTok’s video editing tools to make it engaging.

    - Consider using trends, challenges, and effects to attract more views.

    6. Add your product link to your video

    While creating your video, add links to your products:

    - After recording your video, tap the “Link” button on the editing screen.

    - Select “Product” from the link options.

    - Select the product from your TikTok store that you want to link to your video.

    7. Publish and Promote

    Once your video is ready:

    - Add an eye-catching title and relevant hashtags.

    - Publish your video.

    - Promote it by sharing it on other social media platforms and encouraging your followers to check out the link.

    Tips for success

    - Engage with your audience: Respond to comments and messages to build a community around your product.

    - Track performance: Use TikTok’s analytics to monitor the performance of your videos and adjust your strategy as needed.

    - ollaboration: Work with influencers or other businesses to reach a wider audience.

    By following these steps, you can effectively add TikTok Shop links to your videos and start driving sales through your TikTok content.

    Adding a TikTok Shop link to a TikTok video is not complicated, but there are some steps and details to pay attention to. Here is a detailed beginner's guide divided into seven steps:

    1. Make sure you have set up a TikTok Shop account

    First, make sure you already have a TikTok Shop account and have linked it to your TikTok personal account or business account. This is a prerequisite for adding product links to videos.

    2. Meet the conditions for opening the small yellow car

    TikTok Shop allows sellers to add a small yellow car button in the video so that users can directly purchase products. To activate this feature, you need to meet one of the following conditions:

    - Open directly through TikTok Shop

    - The account has reached 1,000 followers

    - Open through an MCN agency

    3. Log in to the TikTok Shop backend

    Log in to the backend with your TikTok Shop account to make necessary settings and product management.

    4. Add products to the showcase

    In the TikTok Shop backend, select the products you want to add to the video and add them to the showcase. In this way, these products will be displayed on your TikTok profile page.

    5. Make a video and add a link

    Make a video: Use TikTok's editing tools or third-party software to create attractive video content.

    Add links: When posting a video, select the product link you want to promote.

    6. Optimize video descriptions and tags

    Add attractive copy and relevant tags in the video description to increase the exposure of the video on TikTok.

    7. Post videos and monitor results

    After posting the video, pay attention to the number of views, likes, comments and shares, and adjust the marketing strategy.


    - Comply with TikTok's policies

    - Pay attention to user experience

    - Continuous learning and optimization

    With the above seven steps, you can add TikTok Shop links to TikTok videos. I hope this beginner's guide will help you!

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