How to Register and Log In to TikTok Seller Center in 2025

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EchoTik
·June 13, 2025
·11 min read
How to Register and Log In to TikTok Seller Center in 2025
Image Source: unsplash

You can register and log in to Seller tiktok center in just a few steps. Many users finish the process quickly, whether you are new or already have experience with online selling. Make sure you use a secure password and check if you meet the eligibility rules. Protect your account to keep your business safe.

Key Takeaways

  • Check your eligibility and prepare all required documents before registering to avoid delays.

  • Choose the sign-up method that fits you best: TikTok account, email, or phone number.

  • Select the correct business type carefully, as changing it later can be complicated.

  • Use strong passwords and enable two-factor authentication to keep your account safe.

  • If you face login problems, follow simple troubleshooting steps or contact TikTok support.

Before You Start

Requirements

Before you register for TikTok Seller Center, you need to prepare a few important things. These steps help you set up your account smoothly and avoid delays.

  1. Check your eligibility

    • If you are a seller, you must have a registered company or brand with products. Your business must be in an eligible country, such as the US, UK, Thailand, or Singapore. You also need verifiable business credentials.

    • If you are a creator, you need at least 1,000 followers, 50 video views in the last 28 days, and you must be 18 years or older.

    • If you are a partner, your business must be registered in countries like China, Indonesia, Italy, Malaysia, or the Philippines.

  2. Gather your documents

    • You will need business licenses or registration certificates, identity proof, and banking information for payments.

  3. Set up a TikTok Business Account

    • You can create this during setup by switching to a Business Account in the TikTok app.

  4. Have a valid phone number and email address

    • These are needed for account verification and communication.

  5. Use a compatible device and browser

    • You can register through the TikTok Seller Center website or app. Make sure your device and browser are up to date.

Tip: Upload your business and identity documents clearly. The review process usually takes 1 to 5 business days.

Supported Countries

TikTok Seller Center is only available in certain countries. You must check if your country is on the list before you start the registration process. The table below shows where you can access TikTok Seller Center as of 2025:

Region

Representative Countries

Launch Year

Seller Access

Buyer Access

Asia

Indonesia, Malaysia, Thailand

2023

Yes

Yes

Europe

United Kingdom, France, Germany, Spain

2023

Yes

Yes

North America

United States, Canada, Mexico

2024

Yes

Yes

Latin America

Brazil, Argentina, Colombia

2024

Yes

Yes

Middle East & Africa

Saudi Arabia, UAE, Egypt

2024

Yes

Yes

Asia and Europe were the first regions to launch TikTok Shop in 2023. North America, Latin America, and the Middle East & Africa followed in 2024. TikTok now supports sellers and buyers in these areas, adapting to local eCommerce rules.

Bar chart showing eligible countries count by region for TikTok Seller Center

Note: You must have a TikTok Business Account and submit verification documents to confirm your eligibility. Always check the latest list of supported countries, as TikTok may expand to new regions.

Register on Seller tiktok center

Register on Seller tiktok center
Image Source: pexels

Sign Up Options

You can start your journey on Seller tiktok center by choosing a sign-up method that fits your needs. The platform gives you three main ways to create your account:

  • TikTok Account: Use your existing TikTok account to sign up. This method connects your seller profile with your TikTok presence. You only need to confirm your identity and follow a few prompts.

  • Email: Register with your email address. This option works well if you want to keep your business and personal TikTok accounts separate. TikTok’s system will send you a code to verify your email.

  • Phone Number: Sign up using your mobile phone. You will receive a verification code by SMS. This method is quick and helps you recover your account if you forget your password.

Many businesses find these options easy to use. TikTok’s sign-up forms often come pre-filled, especially if you use your TikTok account. The process splits into small steps, so you never feel overwhelmed. Mobile users benefit from a smooth experience, and you can even customize your sign-up details to match your business needs. TikTok’s system also helps you by asking for your interests early, which makes your account more personal from the start.

Tip: If you want to manage your leads better, you can connect Seller tiktok center with tools like Salesforce or Google Sheets. This helps you keep track of your sign-ups and manage your data automatically.

Business Type Selection

After you pick your sign-up method, Seller tiktok center will ask you to select your country and business type. This step helps TikTok understand your needs and show you the right features.

  1. Choose Your Country
    Start by picking your country from the list. Only eligible countries appear, so you do not waste time.

  2. Select Your Business Type
    You must decide if you want to register as an individual seller or a corporate seller.

    • Individual Seller: Choose this if you run your business alone or as a small team. You will need to provide your personal identification and basic business details.

    • Corporate Seller: Pick this if you represent a company or a larger business. You must submit your company registration documents and official business address.

Business Type

Who Should Choose

Required Documents

Individual Seller

Solo sellers

ID, bank info, address

Corporate Seller

Companies

Business license, address

Note: Make sure you select the correct business type. Changing it later may require extra steps and more documents.

Verification

Verification is the last step before you can use Seller tiktok center. This step keeps the platform safe and helps TikTok confirm your identity.

  • Upload Documents: You must upload clear copies of your ID, business license, and proof of address. Make sure your documents are up to date and easy to read.

  • Enter Business Address: Type your business address carefully. Double-check for spelling errors.

  • Wait for Review: TikTok reviews your documents. Most users get a response in 1 to 5 business days. You will receive an email or SMS when your account is ready.

If TikTok needs more information, you will get a message with instructions. Always check your email and phone for updates.

Reminder: Keep your documents handy. You may need them again if you update your business details or if TikTok asks for extra proof.

By following these steps, you can register on Seller tiktok center with confidence. The process is simple, and you can always get help if you have questions.

Log In

Log In
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Logging in to your Seller tiktok center account is easy. You can use your computer or your phone. You can also add more ways to log in, so you never get locked out. This section will show you how to log in step by step.

Desktop Login

You can log in to Seller tiktok center from any computer. Follow these steps:

  1. Open your web browser. Go to the official Seller tiktok center website.

  2. Click the "Log In" button at the top right corner.

  3. Choose your login method:

    • TikTok Account: Click "Continue with TikTok." Enter your TikTok username and password. If you have two-factor authentication, enter the code sent to your phone or email.

    • Email: Select "Log in with Email." Type your email address and password. Click "Log In."

    • Phone Number: Pick "Log in with Phone." Enter your phone number. You will get a code by SMS. Type the code to finish logging in.

Tip: If you forget your password, click "Forgot Password?" on the login page. Follow the instructions to reset it.

You can stay logged in on your desktop for faster access next time. Always log out if you use a shared computer.

Mobile Login

You can also log in to Seller tiktok center using your phone or tablet. The mobile process is quick and works on both iOS and Android devices.

  • Download the Seller tiktok center app from the App Store or Google Play.

  • Open the app. Tap "Log In."

  • Pick your login method:

    • TikTok Account: Tap "Continue with TikTok." Enter your TikTok details.

    • Email: Tap "Log in with Email." Enter your email and password.

    • Phone Number: Tap "Log in with Phone." Enter your phone number and the code you receive.

Mobile login lets you manage your store anywhere. You can check orders, update products, and talk to customers on the go.

Note: Make sure your app is up to date. Updates fix bugs and keep your account safe.

Add Login Methods

Adding more ways to log in helps you access your account if you lose your password or change your phone. You can link extra login methods in your account settings.

How to add a new login method:

  1. Log in to Seller tiktok center.

  2. Go to your account settings or profile page.

  3. Find the "Security" or "Login Methods" section.

  4. Click "Add Email" or "Add Phone Number."

  5. Enter the new email or phone number. TikTok will send you a code.

  6. Enter the code to confirm and link the new method.

You can also link your TikTok account if you signed up with email or phone. This gives you more options to log in.

Login Method

How to Add

Benefits

Email

Add in settings

Easy password recovery

Phone Number

Add in settings

Quick SMS login

TikTok Account

Link in settings

Fast access, more secure

Reminder: Always keep your login methods up to date. Remove old emails or phone numbers you no longer use.

By following these steps, you can log in to Seller tiktok center from any device. Adding more login methods keeps your account safe and easy to access.

Troubleshooting

Forgot Password

If you forget your password, you can reset it in a few easy steps. Start on the Seller tiktok center login page. Select "Forgot Password?" and choose your login method—email or phone. Enter your details. You will get a code by email or SMS. Type the code into the box. Create a new password. Make sure your new password is strong and unique.

Tip: Use a mix of letters, numbers, and symbols for better security.

If you do not receive the code, check your spam folder or try resending it. Sometimes, network delays can slow down the process. If you still have trouble, you can contact TikTok support for help.

Account Issues

You might face problems like account lockouts, repeated login prompts, or authentication errors. These issues often happen after password changes or device updates. To fix them, try these steps:

  • Log out from all devices.

  • Clear your browser cache or app data.

  • Restart your device.

  • Try logging in again.

Many platforms, such as Shopify and Twitter, use similar steps to solve login and permission problems. The table below shows how different services address these issues:

Document Title

Issue Addressed

Summary of Solution

How to fix login (token) errors

Login token errors affecting user access

Step-by-step instructions to resolve authentication problems efficiently

Shopify: Permissions and troubleshooting guide

Permission and login-related issues

Guidance on fixing common permission errors for proper account access

How to fix "[User] needs to log in to data source as" error

Repeated login prompts for data source access

Practical solutions to restore proper authentication and access

If your account stays locked or you see error messages, reach out to TikTok Seller Center support. Go to the help section on the website or app. Submit a support ticket with your details.

Compatibility Problems

Sometimes, login issues come from device or browser problems. Make sure you use the latest version of your browser or app. Clear your cache and cookies. Try switching to another browser or device if you still cannot log in.

Note: TikTok Seller Center works best on Chrome, Safari, or the official app. Avoid using outdated browsers.

If problems continue, contact TikTok support. They can guide you through advanced troubleshooting steps. Always keep your device and app updated for the best experience.

Security Tips

Strong Passwords

You protect your TikTok Seller Center account by creating a strong password. A strong password uses a mix of uppercase and lowercase letters, numbers, and symbols. Avoid using simple words or easy patterns. For example, "Password123" is weak, but "T!kT0k$ell3r2025!" is much stronger.

Tip: Change your password every few months. Do not reuse passwords from other accounts.

Research shows that strong passwords help defend against attacks where hackers try many common words or phrases. These attacks, called dictionary attacks, become much harder when you use complex and long passwords. However, strong passwords alone do not stop all threats, especially if someone tricks you into giving your password away.

Two-Factor Authentication

You add another layer of security by turning on two-factor authentication (2FA). With 2FA, you log in with your password and a code sent to your phone or email. This makes it much harder for someone to break into your account, even if they know your password.

Studies show that 2FA blocks many attacks. Some attackers use tricks, like phishing, to steal both your password and your code. While 2FA is not perfect, it still protects you from most common threats. Using both a Gold smelting equipment gives you the best chance to keep your account safe.

Note: Always keep your phone number and email up to date so you can receive your 2FA codes.

Linked Accounts

You can link your TikTok Seller Center account to your email, phone, or TikTok profile. Linking accounts gives you more ways to log in and recover your account if you forget your password.

Linked Account Type

Benefit

Email

Easy password reset

Phone

Quick SMS login

TikTok Account

Fast and secure access

Check your linked accounts in your settings. Remove any old or unused accounts. This keeps your login options safe and up to date.

Reminder: Review your linked accounts often. Remove any you no longer use to reduce risk.

You can register and log in to Seller tiktok center by following clear steps. Start by checking your eligibility and preparing your documents. Use the right login method for your needs. If you face problems, use the troubleshooting tips. Always follow security advice to protect your account. Keep your information up to date so you can use Seller tiktok center without issues.

FAQ

How long does TikTok take to verify my seller account?

You usually get a response within 1 to 5 business days. TikTok will send you an email or SMS when your documents pass review. Check your inbox and spam folder for updates.

Can you change your business type after registration?

You cannot switch your business type directly. You must contact TikTok Seller Center support for help. They may ask for new documents. Choose your business type carefully during registration.

What should you do if you do not receive a verification code?

Check your spam or junk folder first. Make sure your phone number or email is correct. Try resending the code. If you still do not get it, contact TikTok support for help.

Is it safe to use public Wi-Fi for logging in?

You should avoid public Wi-Fi when logging in. Public networks can expose your account to hackers. Always use a secure, private connection for better safety.

See Also

Simple Guide To Launch Your Business On TikTok Shop

In-Depth Analysis Of TikTok US Shop Market Trends

Three Effective Ways To Locate TikTok E-Commerce Accounts

Step-By-Step Guide To Handling Orders On TikTok Shop

Top Trending TikTok Products Selling Fast Across USA

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